The Two Most Common Reasons Why Investors Do Not Diversify

Diversification as an investment principle makesguaranteed because the rate of return becomes less
sense. However, most investors are terrible when itthan current market rates and they often are less
comes to diversifying their portfolios. There are manythan inflation or the cost of living in the first place.
different reasons why investors might shy awayGreed
from diversification, but typically fear and greed atThe other type of aversion comes from greed. Unlike
the most common arguments for why they do notthe frightened or timid investor, those who are
practice the idea of diversification. Let's take a closergreedy when it comes to their investments might
look at what those aversions are and why they arestick to what they know and enjoy best, typically
not substantial enough to ignore the practice ofequities or other higher risk assets that present the
diversification.opportunity for great long-term gains.
FearThe problem with being greedy is very well known --
The most common instance of fear arises whenwhat goes up must come down. This means that by
investors are afraid of certain asset classes, usuallynot following the principle of diversification, many
the equity or growth asset class because theseinvestors are fully invested in equities because of the
assets present higher risks and the inevitable risk ofattractive gains they have enjoyed in the recent
loss. Because investors fear this risk, they mightpast. This results in them ignoring safer asset classes
avoid this asset class altogether, which is a badlike cash and bonds, which provide regular streams of
move.income (however small) regardless of what the
By allowing fear to push themselves from differentmarket is "doing."
asset classes, investors are not only missing out onSummary
the opportunities specific to that asset class (such asAs noted here, the two most common deterrents to
capital appreciation and dividends), but they arediversification are fear and greed. By recognizing the
placing a lot of faith in the asset class they have fullycause of their aversion to investing in other asset
invested in.classes, investors are better able to tackle their
For a risk-averse investor who fears equities, thelong-term portfolios with a greater sense of logic
typical investment will be term deposits and bonds.after they realize the true threats their fear and/or
As rates increase, however, those investmentsgreed present.
become worth less, even if the principal is