| Traditional Bengali ensembles are once again setting | | | | from different parts of West Bengal and uses them |
| the trend of Kolkata fashion in years to come. | | | | in their designer lines. Amazingly designers from |
| Kolkata- the home of all Bengalis, intellectuals, | | | | Kolkata are able to redesign saris over and over to |
| romantics and aristocratic in their unique sensibility. | | | | an extent that it never goes out of fashion. Besides |
| This city of volatile political stands and ardent love for | | | | the six yards, the Gen Next flaunts diverse dresses |
| football shows commitment of passionate | | | | and apparels. We Bengalis are all about colors and |
| intensity-be it in political demonstrations, football or | | | | elegance. An important trend in fashion amongst |
| cricket matches, art and architecture, religion | | | | Bengalis is that we have dusky skin tone and are not |
| festivities, adda and foods. This city has also shown | | | | skin and bones. This has also caught the world and |
| immense development in the fields of style and | | | | today dusky complexion is in. Kolkata designs that |
| fashion. With a rich treasure of fashion designers like | | | | are featured at the Kolkata fashion and lifestyle |
| Sabyasachi Mukherjee, Ritu Beri, Dev r Nil, Wendell | | | | week have caught international eyes also. Designers |
| Rodricks, Biwi Russel to name a few of the | | | | like Armani, Miyaka, fendi are all drawing inspirations |
| renowned ones, we are consistently riding the | | | | from Indian designers and touches of Kolkata is also |
| changing trends of Kolkata fashion. We, the | | | | found on their designer lines. |
| Kolkatans are basically rooted deep with our cultures | | | | Thus the Kolkatans are proud that we have |
| and traditions. West Bengal has traditional weaving | | | | succeeded in bringing the traditional weavers and |
| patterns and fabrics that vary from one area to | | | | weaves of Bengal and influence the world. Unlike |
| another. No two districts have the same weaving | | | | other part of the country, youngsters in Kolkata are |
| patterns and same fabrics and that well explains the | | | | attracted more towards designer apparels in |
| diversity of Kolkata fashion and its traditional origins. | | | | traditional themes and cuts. The traditional fabrics of |
| Since its establishment, Kolkata fashion and lifestyle | | | | West Bengal are cotton and jute, and all the fashion |
| week, being the biggest fashion portal in West | | | | lines in the Kolkata fashion and lifestyle week |
| Bengal, understands the “funda” of Kolkata | | | | incorporates skin friendly natural fabrics. Because of |
| fashion. That is why it has been successful in playing | | | | their eco friendly nature, the apparels by designers at |
| with fashion yet becoming the focal point of fashion. | | | | Kolkata fashion and lifestyle week are practically |
| Since its establishment, this organization has been the | | | | appealing and its customers spread countrywide. |
| dashboard for many young fashion designers. It aims | | | | The most interesting fact about Kolkata fashion is |
| to take the style of Kolkata to India and to present | | | | that we have experimented with all of our traditional |
| our apparel styles to the world. | | | | apparels be it sari, kurta, salwars or “old |
| Kolkata fashion world is mostly about saris and ethnic | | | | man’s rags”-dhoti. With an inexhaustible |
| wears. This elegant piece of clothing has been the | | | | collection of bridal wears, sports wear, winter |
| inspiration for many designers who modified it, | | | | collection, our designers are all set to spread the |
| redesigned it and changed it, yet it remained elegant | | | | charm of Kolkata all over India. Kolkata fashion and |
| and beautiful. Traditional saris like Dhonekhali, Garad, | | | | lifestyle week respects diverse tradition and culture |
| Dhakai, Baluchari and Kantha is a part of the | | | | of India and takes over to spread the charm of |
| ensemble. Kolkata fashion world uses sari fabrics | | | | Kolkata fashion. |